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Creative Director
Full Time






1 month ago

Role Overview:

As Creative Director, you will have overall accountability in leading the Beauty Bay Creative Team & creative strategy with the vision to create & produce content that’s of high quality, on brand & on brief. With a passion for Creative, you’re excited & knowledgeable about the Creative industry & you inspire those around you. You’re conceptual & have the ability to create, developer & deliver campaigns from insight. 

As Creative Director, you’ll be commercially minded & lead collaboration sessions with wider teams in a way that elevates the perception of Creative & Studio across Beauty Bay whilst ensuring that you continually strive to work & live by Beauty Bay values.

You will work with global beauty brands & have access to product samples & attend brand-led training sessions for an exclusive insider view. This knowledge is applied to produce top-quality, informative campaigns in order to give our customers a best-in-class digital shopping experience.

Key Duties & Responsibilities:

  • Work with the NPD, Trade & Creative Teams to ensure product information is up-to-date & accurately reflects the product seen in imagery.
  • Be proactive in Brand, Product, Trend & competitor research.
  • Become a guardian for our tone of voice & an expert in Beauty brands & categories.
  • Contributing to cross-platform campaign content ideation & messaging generation. 
  • Oversee all creative projects & output across the Creative & Studio Teams.
  • Direct creative campaigns from concept through to execution in collaboration with Brand, Marketing, Production & Art-working.
  • Ensure all of the work created by the Creative Team is idea driven, best in class, on brand, on brief, on strategy & meets deadlines.
  • Create strong relationships with Beauty Bay 3rd party partners & brand partners.
  • Asses the strengths & weaknesses of your team & work with them on their development.
  • Roll-out guidelines & comms to Brand & Marketing Teams as & when required. 
  • Accountability for reviewing & approving of all creative projects & campaigns. 
  • Push the Creative & Studio Teams to develop best in class & innovative creative campaigns.
  • Work to solve any creative or production problems including the performance of Creative Team.
  • Provide creative support & constructive feedback regularly to all team members to aid development.
  • Understand Beauty Bay business objectives & have the ability to explain how the creative campaigns link to these objectives & drive growth.
  • Lead pitches & ensure all responses are commercially focussed, strategically sound & have a cohesive creative vision.
  • Look for areas that can be improved such as creative, workflow, stakeholder management.
  • Be collaborative & build strong relationships & be a role model for the Creative & Studio Teams.
  • Work smarter through workflow, process, efficiency & time management of yourself & your teams.
  • Manage, empower & mentor your direct reports through regular communication and 1-2-1’s.
  • Act as the main point of contact for all elements of Creative & Studio.


Skills/Experience & Knowledge Required:

  • 5+ years’ experience within a Creative, Studio & leadership role is essential.
  • Excellent portfolio of campaign work that you have handled from concept to delivery.
  • Broad range of experience across Digital, Web, Social & Campaign is essential.
  • Strong leadership & management experience is essential with the experience of growing, developing  managing a Creative & Studio Team.
  • Hands-on design background with an involved & collaborative approach to working.
  • The ability to work across a number of projects at one time & have the ability to pivot & change priority/focus to ensure business needs are met. 
  • Proven stakeholder management skills at all levels from SLT to Heads Of & Senior Managers. 
  • Experience of managing & leading a Creative Team & ability to conduct performance & development reviews to ensure the continued development of team members. 
  • Ability to establish & maintain working relationships with both internal & external colleagues/partners. 
  • Commercially minded.